{"id":902,"date":"2019-04-11T19:46:18","date_gmt":"2019-04-11T22:46:18","guid":{"rendered":"http:\/\/www.gentedemente.info\/?p=902"},"modified":"2025-12-11T17:14:59","modified_gmt":"2025-12-11T20:14:59","slug":"gentedemente-en-esomar","status":"publish","type":"post","link":"https:\/\/www.gentedemente.info\/?p=902","title":{"rendered":"\u00abDesign Thinking al Rescate\u00bb &#8211; Gentedemente en ESOMAR"},"content":{"rendered":"<p>\u00bfC\u00f3mo ayudamos a una industria basada en un retail tradicional y especializado a enfrentarse al desaf\u00edo de la omnicanalidad? Adri\u00e1n Kohan \u2013 Director de Gentedemente \u2013 fue seleccionado como speaker en el congreso de ESOMAR LATAM 2019 para compartir una experiencia de Service Design aplicada al desarrollo de modelos de negocio digitales para Royal Canin.<\/p>\n<div id='gallery-1' class='gallery galleryid-902 gallery-columns-3 gallery-size-medium'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.gentedemente.info\/?attachment_id=904'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/IMG_20190408_161837009-300x169.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/IMG_20190408_161837009-300x169.jpg 300w, https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/IMG_20190408_161837009-768x432.jpg 768w, https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/IMG_20190408_161837009-1024x576.jpg 1024w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.gentedemente.info\/?attachment_id=911'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"225\" src=\"https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/WhatsApp-Image-2019-04-08-at-3.15.43-PM-10-300x225.jpeg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/WhatsApp-Image-2019-04-08-at-3.15.43-PM-10-300x225.jpeg 300w, https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/WhatsApp-Image-2019-04-08-at-3.15.43-PM-10-768x576.jpeg 768w, https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/WhatsApp-Image-2019-04-08-at-3.15.43-PM-10.jpeg 1024w\" sizes=\"auto, (max-width: 300px) 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class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/Picture6-300x295.png 300w, https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/Picture6.png 417w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.gentedemente.info\/?attachment_id=905'><img loading=\"lazy\" decoding=\"async\" width=\"290\" height=\"300\" src=\"https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/Picture1-290x300.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/Picture1-290x300.png 290w, https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/Picture1.png 532w\" sizes=\"auto, (max-width: 290px) 100vw, 290px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon 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src=\"https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/Picture2-230x300.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/Picture2-230x300.png 230w, https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/Picture2.png 421w\" sizes=\"auto, (max-width: 230px) 100vw, 230px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.gentedemente.info\/?attachment_id=909'><img loading=\"lazy\" decoding=\"async\" width=\"294\" height=\"300\" src=\"https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/Picture5-294x300.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/Picture5-294x300.png 294w, https:\/\/www.gentedemente.info\/wp-content\/uploads\/2019\/12\/Picture5.png 642w\" sizes=\"auto, (max-width: 294px) 100vw, 294px\" 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Adri\u00e1n Kohan \u2013 Director de Gentedemente \u2013 fue seleccionado como speaker en el congreso de ESOMAR LATAM 2019 para compartir una experiencia de Service Design aplicada al desarrollo de modelos de negocio digitales para Royal Canin.<\/p>\n","protected":false},"author":1,"featured_media":911,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29,36,33],"tags":[],"class_list":["post-902","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-estrategia","category-innovacion","category-shopper-trade"],"gutentor_comment":0,"_links":{"self":[{"href":"https:\/\/www.gentedemente.info\/index.php?rest_route=\/wp\/v2\/posts\/902","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gentedemente.info\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gentedemente.info\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gentedemente.info\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gentedemente.info\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=902"}],"version-history":[{"count":2,"href":"https:\/\/www.gentedemente.info\/index.php?rest_route=\/wp\/v2\/posts\/902\/revisions"}],"predecessor-version":[{"id":913,"href":"https:\/\/www.gentedemente.info\/index.php?rest_route=\/wp\/v2\/posts\/902\/revisions\/913"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gentedemente.info\/index.php?rest_route=\/wp\/v2\/media\/911"}],"wp:attachment":[{"href":"https:\/\/www.gentedemente.info\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=902"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gentedemente.info\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=902"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gentedemente.info\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=902"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}